SEO Content Writer
Your product is good. Buyers just can’t find it yet.
I’m Amami Yusuf.I help B2B & FinTech Startups turn buyer questions into content that drives qualified pipeline.
The real gap
Your website, blog and content aren’t explaining your value, answering buyer questions or supporting sales.
Competitors get found first
Buyers search “best [category] for [use case]” and land on someone else. Your pipeline leans on outbound and referrals.
The blog is empty or stale
You have no time to write, and the few posts that exist could belong to any company.
Ads carry the whole load
Cost per lead keeps climbing because there’s no organic source to balance it.
Ways to work together
Two engagements. One goal: qualified pipeline.
The Buyer-Ready Search Sprint
30 daysIn 30 days you’ll have publish-ready articles built around the exact phrases your buyers search when they’re ready to choose a product like yours.
Buyer and competitor intelligence brief
Your ideal customer, their pain points and buying motivations, what competitors publish, and the objections nobody is answering.
Product messaging and positioning
Your value proposition, messaging pillars, what sets you apart, and angles for each buyer concern.
30-day strategic content calendar
12 researched topics and a buyer-intent keyword map of 12 to 15 search phrases, with the 5 best picked and the reason behind each.
Six professionally written assets
Four SEO-informed articles, one product explainer and one sales-enablement piece. Each comes with title tag, meta description, headings, FAQ and internal links, ready to paste into your CMS.
Measurement and day-30 review
A Search Console check in plain words, content KPIs, distribution advice, and your next 60 days of priorities.
An honest note: rankings take time, so I don’t promise them. This is strategy and content production. It doesn’t include website development, backlinks, paid ads, ongoing social media management or guaranteed leads.
The Founder + CTO Authority Engine
3 monthsFinTech buyers want two answers before they trust a vendor. Your founder speaks to the market and the business case. Your CTO speaks to security, compliance, integrations and how it’s built.
- 12 SEO articles over three months
- 16 LinkedIn posts a month, 8 for the founder and 8 for the CTO, each in their own voice
- One monthly interview with each of you, so every piece comes from your real thinking
- A monthly review of what’s getting traction and a refreshed topic list
Who I work with
FinTech startups, B2B SaaS and founder-led businesses.
I write content built to be found on Google and in AI search. That means SEO so you rank, AEO so your answers show up when buyers ask direct questions, and GEO so tools like ChatGPT, Perplexity and Google’s AI Overviews cite you. Most of my clients are led by a founder who knows the product inside out and has no time left to write about it.
You’ve just raised, launched or entered a new market
Your blog has fewer than 5 posts, or nothing new in months
A marketing role has been open longer than you’d like
A competitor outranks you on your own category terms
AI search tools recommend your competitors, not you
Let’s talk
Tell me where your pipeline is stuck.
Send a short note and I’ll reply personally. Prefer email? Write to me at amami@sarlien.com.